karnaAbout Us
Karna is more than management software. Karna is a growth partner for barbershops, salons, and spas. We do not sell features; we solve the real problems of service business owners and build the best way to run a service business into the product, so it can grow fast.
With Karna, a complex business becomes simple, and your team can get back to what it does best: serving.
Our direction
Vision and mission
Vision
To become the standard operating system for service businesses in Southeast Asia, letting them grow from a single outlet into a large network without losing control, quality, or profit.
Mission
To provide an integrated operating system for service businesses that minimises fraud, raises revenue, and locks in operational efficiency through end-to-end automation.
Philosophy
A service business is a relationship
Customers do not only pay for a result. They pay for an experience and a relationship. A barbershop customer needs more than a neat haircut. He needs a barber who remembers his style, knows he prefers Saturday mornings, and greets him by name.
The trouble is that the staff who should be building that relationship are busy calculating commission in spreadsheets, checking stock by hand, and answering booking chats while serving a customer. The result: customers arrive, get served, and leave without ever being known.
Karna exists not to replace people, but to free them from work that can be automated. Staff can talk instead of calculate. Staff can listen instead of take notes. Staff can serve instead of do paperwork.
Karna automates the complexity so your team can focus on the one thing customers pay a premium for: feeling special.
What we see
The problems we see
Operations scattered across tools
Schedules, the till, stock, commission, and reports live in different tools. The team spends its time moving data instead of serving, and profit leaks without the owner knowing where.
Customer data that is not alive
Many businesses keep a customer list but never follow up. Bookings sent by DM get lost, and customers leave without ever being asked why.
Nothing to help with daily decisions
Owners need quick answers about open slots, sales, and customers who have not visited in a while. The answers are scattered, so decisions end up based on gut feeling, not data.
No time left to be a good host
Hospitality takes time and attention. That is hard when the team has to answer dozens of chats while serving the guest in front of them.
AI that can only chat
A chatbot that does not know the real schedule and prices creates more work. AI has to read the same data your team does.
What we build
Three apps, one set of data
Karna brings everything a service business needs into one system. It follows one principle: automate everything that can be automated, so people can focus on what only people can do.
Dashboard
For owners and outlet admins: catalogue, prices, commission, stock, customer programs, AI settings, and reports.
POS
For cashiers: the appointment book, checkout, members and deposits, closing the till, refunds, and the AI Receptionist chat.
Provider App
For barbers and therapists: schedule, customer notes, materials used, plus commission and tips.
Product principles
How we build Karna
One source of data
One piece of data, one definition. Orders, commission, stock, and points are all connected, so there is no version A and version B of a number.
Automatic, but still human
If something can be automatic, nobody should do it by hand. The goal is to give the team back to its best role: serving.
The right way of working from day one
Features guide people toward the right workflow instead of leaving room to get it wrong. Closing the till and approved refunds build healthy habits.
AI you can explain
AI answers can be traced back to business data. Every AI message can be told apart from staff messages on the conversation screen.
Safe from the start
AI never messages customers without control and rules. Owners set the limits, and staff can take over at any time.
Aware of the customer
Customer notes and history help the team greet people personally, not like a robot.
Why Karna
Why choose Karna
We solve problems, not sell features
Every feature starts from a real problem of salon, barbershop, and spa owners. Good working habits are built into the flow.
One flow from start to finish
Booking, service, payment, commission, and points connect in one transaction. One source of truth for every number.
AI and staff in one conversation
AI and staff take turns in the same conversation. Staff can step in at any time, and the context is never lost.
AI that answers from real data
The AI Receptionist only answers from your schedule, catalogue, prices, and promos, and never offers a seat that is already taken.
From one chair to many outlets
Prices, stock, and access rights are set per outlet, yet everything can be monitored from one dashboard.
Honest profit numbers
Not just sales. Karna also counts discounts, material cost, and commission, so owners know the money that actually comes in.
Who it is for
Karna is built for
A good fit for
- Service businesses with 5 to 200 staff, or 1 to 200 outlets.
- Businesses with busy booking, returning customers, and a varied service menu.
- Owners and managers who are serious about growth and willing to use data.
Karna may not be right if
- Your business does not run on appointments, for example pure retail or F&B.
- You only want a cheaper till. Karna is not a till, it is a system for growth.
Proof
Numbers from Karna users
Measured on data from one barbershop chain using Karna, 12 September–3 October 2026.
Want to see Karna work for your business?
Tell us about your business and we will show you how.